How to get more traffic using Twitter For Business
Twitter.com has carved itself a small media storm in the last few months with a army of authority figures integrating Twitter on their podcasts , and Internet marketing gurus telling you, we can leverage Twitter to new business leads , the exposure to Twitter is pretty high. You almost certainly know people on Twitter and suppliers may have invited you to join them on Twitter . So the million dollar question is this . What are YOU doing about it for yourself?
Twitter doesn’t look like it will disappear any time soon. In the meantime some are jumping on the band wagon, while others sit in the sidelines bemused.
Regardless of how you feel about Twitter personally, there are some great strategies you should consider and there’s a great FREE training video about that at http://www.TrafficHug.com/twittervideo/ but whatever you do, you should be doing something. The smallest benefit will be extra chances for impressions , ideally with some way of people finding you by your keyword, or your name. I mean a few people are just going to wonder if your business (or you) are on Twitter and type in twitter dot com slash acme widgets. Now it will be embarrassing is a cyber squatter is sitting on your own name, so another good reason to make sure you secure your place in the Twit’o'sphere. (By the way things can be done about cyber squatters, just ask me.)
We have other articles on getting targeted traffic, but let’s look at something we can do in ten minutes We’ll take a more detailed look at conversion tactics but first let’s explore a quick and easy option.
Some business owners envision Twitter traffic as stemming from Twitter internally . A concept most Twitter directories promote . But , the advantages of having your regular traffic follow you on Twitter are many fold. So valuable that we need to start integrating immediately .
One thing we can do almost immediately is to add a Twitter “badge” to your web presences . It’s simply a graphic saying who you are on Twitter with a hyperlink to your Twitter profile. In the videos I mentioned , you’ll see how , but let’s stick to a simple badge for now .
WHERE CAN I CREATE MY BADGE ?
You can get your own customised Twitter badge without spending any money from this site ;
http://wwwTwitterHug.com/twitter/category/badge/ – FREE Customised Twitter FollowMe Badges .
You paste the HTML in to your site.
It also works on WordPress blogs. I’ve put one on my own blogs.
The Badge is contained in its own HTML DIV so should reside easily almost anywhere.
You can create an HTML table or div layer to house it, then you can just paste the code in in that place . With WYSIWYG html editors, there is usually an HTML “object” box you can place in the desired location and just place the code in to that. Adobe Dreamweaver users can just insert an AP Layer (from the insert menu) and then paste the code in to that using the HTML code view pane.
The benefits of promoting your Twitter profile from your regular web properties as I said are huge and yet it is something most Twitter users do not use. You will discover organic search benefits (SEO) of linking (it’s not reciprocal, see video) as well as “people” benefits. Wear your Twitter badge with joy.
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